“Keep the resolution incentive” Twitter contest winner awarded $2000 for spreading awareness Defense News ~ ARLINGTON, Va.--January 29, 2010, (BUSINESS WIRE)--Homeland Security Capital Corporation ("HOMS") (OTCBB:
HOMS -
News), an international provider of specialized technology-based radiological, nuclear, environmental, disaster relief, and security solutions to government and commercial customers, announced today the winner of the Twitter New Year’s resolution campaign TWEET4NUCSEC. The online competition raised awareness about the threat of loose nuclear weapons and materials and encouraged efforts to address this threat.
The winner, Amy (twitter.com/abitnerdy), was awarded a $2000 gift card from American Express. The 23-year-old student and freelance fashion designer from Los Angeles plans to give half the money to her parents because she “owes them so much,” and spend the other half on school. Amy also commented, “I am happy to win a unique contest such as this, where the goal was to make the world a safer place.”
The twitter campaign that lasted from January 4 to January 18, asked people to join Chairman and CEO of HOMS, and former Congressman, C. Thomas McMillen’s resolution to increase awareness and the need for action of the threat of loose nuclear weapons by retweeting his resolution to friends, followers and family members and asking them to do the same.
McMillen wrote in his blog: “With the exception of the long-term effects of global warming, no other single threat has more capacity to harm us and perhaps even destroy our world than the threat of loose nuclear material. Around the world today there are large amounts of nuclear and radioactive materials that are inadequately secured—or are not secured at all. These materials, which are often called ‘loose nukes,’ are vulnerable and could too easily fall into the hands of people who want to do us harm—terrorists, organized crime syndicates and hostile nations.”
HOMS’ TWEET4NUCSEC Twitter campaign and contest was a success in increasing awareness about the current threat of loose nuclear materials and increasing exposure on HOMS. There were over 1,500 retweets, putting it into the top 99 percent of all retweets, according to retweetrank.com. The retweets are a meaningful metric for tracking the interest, that the issue of loose nuclear materials has sparked, and hopefully signifies strong interest making our world more secure from the dangers of these nuclear materials.
The campaign was created and implemented by
Book Hill Partners,
www.bookhillpartners.com.
HOMS’ Twitter campaign is among the first effort by any corporation to use the power of Twitter to address a critical public policy issue. “Lots of companies are using Twitter to advertise their products and services. This is among the first efforts by a company to harness that power for the public good, and perhaps the first ever to focus on a vital national security issue,” McMillen added.
About Homeland Security Capital CorporationHomeland Security Capital Corporation is a company engaged in the strategic acquisition, development, and consolidation of homeland security-related businesses, within the fragmented homeland security industry. The company is focused on creating long-term value by taking controlling interest and developing its subsidiary companies through superior operations and management. Former Maryland Congressman C. Thomas McMillen, who served three consecutive terms in the U.S. House of Representatives from the 4th Congressional District of Maryland, heads the company.
Homeland Security Capital Corporation’s portfolio of companies include:
Safety and Ecology Corporation (SEC) is a rapidly growing environmental services company in the U.S., providing services nationally, in Europe and the Caribbean. The Company specializes in the removal and remediation of hazardous nuclear materials for the U.S. Department of Energy, U.S. Department of Defense, and other federal agencies. SEC also provides advanced environmental services for private industry across the country and internationally. Since its founding in 1991, SEC has grown approximately 30 percent per year, and has emerged as a technology innovator with more than 450 personnel worldwide and with annual revenues of more than U.S. $70 million. For more information on
SEC, visit
www.sec-tn.com.
Polimatrix, Inc., a system integrator and total solutions provider delivering advanced radiation and nuclear protection and detection services. The company has been operating since September 2006 as a joint venture between Homeland Security Capital Corporation and
Polimaster, Inc. For more information about
Polimatrix, visit
www.polimatrix.com.
Nexus Technologies Group, a mid-Atlantic security integrator for the corporate and governmental security markets that specializes in non-proprietary integrated security solutions including access control, alarm, video, communication, perimeter protection, and bomb and metal detection security systems. Utilizing cutting-edge technologies, Nexus provides innovative, engineered, and scalable solutions to effectively protect people, property, and assets.
Forward-Looking Statement
This release includes certain statements that may be deemed to be “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. All statements in this release, other than statements of historical facts, that address future activities, performance, events or developments, are forward-looking statements. Although Homeland Security Capital Corporation believes the expectations expressed in such forward-looking statements are based on reasonable assumptions, such statements are not guarantees of future performance, and actual results or developments may differ materially from those in the forward-looking statements.
Contact:
Homeland Security Capital Corporation
Anne Smith, 865-342-7668